‘[tweetmeme source=”RoseA_smallbiz” only_single=false]’ If the survival of small business relies on the attitude of entrepreneurs, then it must have something to do with the attitude of persistence. You cannot start a small business without a risk. Whether you like it or not, you will be confronted with a lot of challenges.

Several aspects may directly affect your way of running small business, may it be your personal storms, the economic conditions, the social change, politics perhaps and even the weather. The challenges range from emotional to financial to physical. Yes, you will be facing all of these, and you are not alone because no business is exempted for this. Despite these challenges, some companies still managed to survive. If you are going to take a closer look on these companies, you will see that the common denominator is the Persistence.

This is the key element in order to foster sustainability for your small business. Plan and manage and be willing to take on the next step. The ability to think positive and take one step higher regardless of whatever is happening in the world is a strong sign of persistence. Utilize whatever what you have in hand to stay on the bandwagon and survive. Circumstances are inevitable and these should not hinder you. You have survived the past challenges, you should be confident that you will be able to pass through the present and even the future difficulties. Persist and take what you have, and you will surely survive.